Multinationals books and eBooksFeatured Books £57.00 5% off Brazilian MultinationalsCompetences for Internationalizationby Afonso Carlos Correa Fleury Maria Tereza Leme Fleury Since the 1950s, subsidiaries of the most prestigious foreign multinationals have played a key role in Brazilian economic development, thus creating a very competitive domestic market. On top of this, government interventions in the last few decades have been inconsistent and contradictory, resulting in a series of economic crises. Only the most resilient Brazilian firms have been able to survive and prosper in this challenging environment. This book analyzes a variety of leading Brazilian multi...  £29.59 20% off Global and Transnational BusinessStrategy and Managementby George Stonehouse David Campbell Jim Hamill In this new edition of a successful textbook, the authors assess the turbulent environment in which international businesses operate and the approaches to strategy formulation and implementation which can be adopted. They also examine the functional and operational management of companies and fuse together the theoretical and empirical aspects of international management. New material includes coverage of leadership in transnational companies, cultural issues in international management, entrepr... View all Multinationals books Popular Multinationals books and eBooks in the last 24 hoursView all Multinationals titles |
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